More Than Three-Quarters of FIFA World Cup(TM) Hospitality Inventory Sold as Final Sales Phase Begins

ZURICH, Switzerland, March 8 /PRNewswire/ --

-- Selection of Top Matches now Available as Single-Match Packages

-- FIFA Confirms: "Most Successful Hospitality Programme in FIFA World Cup(TM) History"

With just over three months to go until the opening match of the 2006 FIFA World Cup(TM), iSe-Hospitality AG, exclusive rights holder for the official 2006 FIFA World Cup(TM) Hospitality Programme, today announced that it had entered its third and final sales phase. With more than 75 per cent of all hospitality packages taken and several categories completely sold out, George Taylor, President and CEO of iSe AG and iSe-Hospitality AG commented: "It's great to see how corporations and individuals have embraced the FIFA World Cup. This event will probably not return to Germany for 100 years. Given that, we are more than on track in allocating all remaining hospitality packages."

To date, only very few 2006 FIFA World Cup(TM) matches were available as a single-match package and the majority of games could only be purchased as package series. However, due to the high order intake since mid-February, iSe has sold out more games and certain package series are no longer available. As a result, a selection of top matches such as France against Switzerland (Stuttgart, 13 June 2006) and Germany against Poland (Dortmund, 14 June 2006) can now be purchased as single-match packages. "The advantage is that a selection of matches are now available as single-match packages, enabling more companies and individuals to take their clients, suppliers, employees or friends to this once-in-a-lifetime event", Taylor said.

"FIFA is extremely pleased to hear that hospitality sales are hitting all of their targets. This is yet another indication of the attractiveness of the FIFA World Cup(TM) and with a number of excellent packages still available, it's a great opportunity that should be considered for all those wishing to see matches in person in Germany," said FIFA Ticketing Sub-Committee Chairman David Will.

About the Packages

The three hospitality categories offered by iSe-Hospitality - SKY BOX, ELITE and PRESTIGE - are available for several stadiums. All hospitality packages offer some of the best seats, preferred access to the ground, reserved parking, top-quality food and beverages, gifts and entertainment.

A private SKY BOX features the utmost privacy and exclusivity for up to 20 guests. The same level of hospitality is also available through the ELITE programme, but with larger lounges and restaurants which are shared with other guests. The PRESTIGE programme provides some of the best seats in the main stands with hospitality at the ground.

Additional information on these and all other hospitality packages can be found by clicking the Official Hospitality banner at www.FIFAworldcup.com, by visiting www.iSeHospitality.com or by calling the iSe sales team on: +41-44-224 7424 (for customers outside Germany) and 0180-196 2006 (for customers in Germany, 4,6 Cent per minute)

About iSe and iSe-Hospitality

Based in Zurich, Switzerland, International Sports and Entertainment AG (iSe) is a leading business in worldwide sports marketing and management. iSe was founded as a strategic joint venture by Dentsu Inc. from Japan, the world's biggest advertising agency, and France's Publicis Groupe S.A., the world's fourth biggest and fastest growing group of communication agencies. Dentsu and Publicis together service a network of over 10,000 clients. In 2003, following a tender against 21 competitors, iSe won the exclusive worldwide rights for the official hospitality programme of the 2006 FIFA World Cup(TM). iSe is the only company that has the right to sell all official hospitality packages worldwide and provide hospitality services on-site.

    
    Media Contact:
    Peter Csanadi
    Director of Communications
    iSe-Hospitality Production GmbH
    Office: +49-69-606-274-8307
    Mobile: +49-151-163-522-20
    e-mail: pcsanadi@isehospitality.com

Media Contact: Peter Csanadi, Director of Communications, iSe-Hospitality Production GmbH, Office: +49-69-606-274-8307, Mobile: +49-151-163-522-20, e-mail: pcsanadi@isehospitality.com