Actualizado 21/06/2007 11:03
- Comunicado -

PR Newswire Appoints Antoun Sfeir to Sales Manager France

PARIS, June 21 /PRNewswire/ --

-- With Photo

PR Newswire, the global leader in commercial news distribution, today announced the appointment of Antoun Sfeir to Sales Manager for France.

Since Sfeir joined PR Newswire four years ago, he has been instrumental in fostering the growth of the company's business in France and Italy. Sfeir will now manage PR Newswire's rapidly expanding French sales team, based in Paris, which has doubled in the past six months in response to extensive market demand for communication services.

The French market is an essential part of PR Newswire's European growth strategy. In 2006, PR Newswire entered into a strategic relationship with Les Echos, the leading financial French newspaper and website (Lesechos.fr). This relationship provides listed companies in France with a disclosure service that is compliant with the European Union's Transparency Obligations Directive, implemented in January 2007.

Commenting on Sfeir's appointment, Jeremy Derenne, Sales Director, EMEA, PR Newswire stated, "Antoun has played an instrumental role in the impressive growth we have experienced in France - an important market in PR Newswire's European expansion - and this promotion recognises his hard work over the past four years."

PR Newswire currently provides news distribution, targeting, evaluation and IR communication services to organisations throughout France. Under Sfeir's leadership, the Paris-based sales team will continue to deliver superior customer service to these organisations.

Prior to joining PR Newswire, Sfeir worked at Sanofi Pasteur International as a part of its marketing team. He also participated in the launch and business development of several E-companies. Sfeir has a master's degree in management from the Rouen Management School (ESC Rouen), where he specialised in financial engineering.

About PR Newswire

PR Newswire (http://www.prnewswire.com and http://www.prnewswire.co.uk) provides electronic distribution, targeting, measurement and broadcast services on behalf of tens of thousands of corporate, government, association, trade, non-profit, and other customers worldwide. Using PR Newswire, these organisations reach a variety of critical audiences including the news media, the investment community, government decision-makers, and the general public with their up-to-the-minute, full-text news developments.

PR Newswire has offices in 11 countries and routinely sends its customers' news to outlets in 135 countries and in more than 40 languages. Utilising the latest in communications technology, PR Newswire content is considered a mainstay among news reporters, investors and individuals who seek breaking news from the source. PR Newswire is a subsidiary of United Business Media plc of London.

For full information on PR Newswire products and services email marketing@prnewswire.co.uk or go to www.prnewswire.co.uk

Notes to Editors

A photo accompanying this release is available through the PA Photowire. It can be viewed at www.mediapoint.press.net or www.prnewswire.co.uk

Contacts: Rachel Meranus, Vice President Public Relations, +1-212-282-1929, or email rachel.meranus@prnewswire.com; Samantha Proctor, Head of European Marketing, PR Newswire Europe +44-20-7454-5115, or email samantha.proctor@prnewswire.co.uk

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